Current News - April 2016

Green is the New Black: Eco-Friendly Offerings to Boost Revenue

As the world’s conscience grows increasingly green, the tourism industry needs to lead the charge. Many travelers are drawn to properties that recognize the importance of living sustainably. According to the International Ecotourism Society (TIES), ecotourism is growing three times faster than the entire tourism industry. According to a TripAdvisor survey, the ‘green’ travel trend is gaining momentum among TripAdvisor members, as 71% said they plan to make more eco-friendly choices in the next 12 months compared to 65% that did so in the past 12 months. ... Read the full story >


Exciting New Training Opportunities for Food and Beverage Professionals

Get ready for Taste of the Caribbean’s six new educational sessions created and catered for the Food and Beverage professional. These sessions will enhance your individual skills while maximizing your company's bottom line... Read the full story >


Support Your Caribbean National Teams with #IslandPride2016

The National Culinary Teams competing at Taste of the Caribbean will display the amazing talent, creativity and rich culture of the Caribbean. The teams are proudly representing you, so show them some virtual love and support! ... Read the full story >


Show Us Your Green Side

How many "acts of green" can you do in five days? Starting Monday, April 18th share one picture a day of ecologically conscious acts you perform daily in celebration of Earth Day... Read the full story >


CHTA President Sees Growth Potential From German Market

CHTA President Karolin Troubetzkoy sees Germany and other European countries as a region with untapped potential for many Caribbean destinations and is advocating for open skies and ease of travel restrictions to stimulate arrivals... Read the full story >


CHTA Appoints New Director Of Membership Development

CHTA has appointed Martha Valdivia as Director of Membership Development. She comes to CHTA with a wealth of knowledge having worked with diverse stakeholders in the region in the fields of online marketing and distribution for over 10 years... Read the full story >


Have You Heard What They Are Saying About CHIEF?

CHIEF’s inaugural year was preceeded with an outpour of praise by the Caribbean Hospitality community. Click here to view the video. This year’s event is scheduled for Sept. 30 - Oct. 2, 2016 at El Conquistador, a Waldorf Resort in Puerto Rico. Get ready for more game-changing workshops and seminars that will help shape the way all hospitality professionals conduct business. Registration opens in May.


Save The Date SMART 2016 May 18-20, 2016

The St. Maarten Hospitality & Trade Association (SHTA) and L’Association des Hoteliers de St. Martin (AHSM) will stage St. Martin/St. Maarten Annual Regional Tradeshow (SMART) May 18-20, 2016 at Le Beach Hotel... Read the full story >


CHTA CEO Attends the Annual General Meeting of the Turks and Caicos Hotel and Tourism Association (TCHTA)

“Turks and Caicos Islands’ (TCI) incredible rise to the top echelon of the region’s tourism destinations is to be commended,” according to Caribbean Hotel and Tourism Association (CHTA) CEO and Director General Frank Comito during his recent address to members at the Annual General Meeting of the Turks and Caicos Hotel and Tourism Association (TCHTA).... Read the full story >


The Antigua Hotels and Tourist Association (AHTA) Gets Social!
The Antigua Hotels and Tourist Association (AHTA) engaged representatives from various entities in the tourism industry and the Antigua and Barbuda Hospitality Training Institute (ABHTI) in a “Social Media Marketing for Tourism” workshop. A packed class of socialites learned how to leverage various social media platforms to boost engagement, drive traffic and increase direct bookings... Read the full story >


Anguilla National Culinary Team’s First Fundraising Event

On April 3rd the Anguilla National Culinary Team hosted their first fundraiser at the beautiful poolside of Aleta’s restaurant at the Viceroy Anguilla Hotel. Music was provided by DJ Yosh, lighting and decor was provided by Black Orchid Florist and Designed... Read the full story >


The 2016 Curacao Culinary Team Has Been Selected!
The Curacao Culinary Team that is going to represent Curacao at this year's 'Taste of the Caribbean' is finally complete after months of preparation and competitions. CHATA and CHTA encourage them to stay focused and wish them all the best... Read the full story >




Last Chance to Apply for a Brighter Future: Application Deadline Extended to April 15

The CHTA Education Foundation (CHTAEF) has extended the application deadline for its scholarship program to 5 p.m. Eastern Caribbean Time on April 15, 2016...
Read the full story >


Caribbean Countries Urged To Fully Develop Energy Sector

Caribbean countries have been told that reducing energy costs will help the region improve growth and strengthen competitiveness. But at the same time, regional policymakers face conflicting objectives
... Read the full story >



Barbados Enters Phase Two of Sustainable Tourism Initiative

Barbados continues to make solid progress toward achieving global standards in sustainable tourism. Permanent Secretary in the Ministry of Tourism, Donna Cadogan, confirmed that in January 2016, the island commenced the second phase of the Sustainable Destinations Alliance for the Americas (SDAA) initiative... Read the full story >


Global Exposure, Education Needed For Caribbean Competitiveness, Says CHTA President

CHTA President Karolin Troubetzkoy, who is also the executive director of St. Lucia’s internationally renowned twin resorts of Anse Chastanet and Jade Mountain, promoted the value of hospitality and management training at ITB Berlin. Troubetzkoy highlighted the value of education... Read the full story >


Facebook’s 360-Degree Travel Videos Offer Destinations a New Path to Marketing

For the first time, hundreds of millions of consumers around the world can watch 360-degree, virtual reality videos on Facebook via their own devices. It has helped that some travel brands have already spent millions to showcase their cities and landscapes on this new media platform... Read the full story >

Will Cuba’s Rise Obscure Other Caribbean Destinations?

Word on the street is some Caribbean travel stakeholders are looking over their shoulders following President Obama’s recent measures to ease travel and commerce between the U.S. and Cuba, all highlighted by his recent visit, the first by a U.S. president since 1928... Read the full story >


Data Driven Decisions

Written by ADARA
Thanks to the increased availability and understanding of data, CHTA members can now directly reach travelers they know are traveling to different parts of the region - reaching them when they are most likely to book hotels, or when they’re online, looking for news and information. ... Read the full story >


Caribbean and Mexican Hotel Rooms under Contract for February 2016 Up 10.2 Percent Over 2015

STR’s February 2016 Pipeline Report shows 31,866 rooms in 185 hotels “Under Contract” in the Caribbean/Mexico region. The total represents a 10.2% increase in rooms Under Contract compared with February... Read the full story >


Air Europa to Launch 787 Dreamliner Flights to Santo Domingo

Spanish air carrier Air Europa will be launching 787 Dreamliner flights to the Dominican Republic from Madrid beginning in November 2016.... Read the full story >



Why video should be at the top of your content marketing strategy.

Written by Bill Panoff, PPI Group
When it comes to marketing, they say, “content is king.” And when it comes to content marketing, video content is becoming pure royalty... Read the full story >


Water & Wellness

Written by OBM International
On average 16% of a hotel’s total potable water use and expense is used for irrigating and maintaining landscapes, as estimated by the EPA. Reclaiming grey water from spa facilities and hotels is one way of creating a sustainable solution to watering lawns and gardens.... Read the full story >


A Full Day of Earth Day Celebrations

Written by Bucuti Resorts
Environmental awareness has always been a major focus of Bucuti & Tara Beach Resort, long before phrases like “eco-tourism” and “eco-resorts” moved into the mainstream. It is only through true commitment to the belief that sustainability it just the right thing to do.... Read the full story >


Earth Day at Divi Resorts

Divi Resorts operates eight resorts spanning across the Caribbean. Each resort is committed to operating in accordance with the company-wide Divi Green Initiatives Policy. Throughout the year, Divi Resorts participates in beach cleanups and host events that benefit environmental protection agencies. ...
Read the full story >



Sandals Injects Over $106,000 in Environment Conservation Initiative

Written by Sandals Foundation
The  Sandals  Foundation  in  Saint  Lucia  has injected more than EC$106,000 or US$40,000 in a two-year partnership with Fauna and Flora International (FFI) in a bid to deliver effective conservation practices in the island.... Read the full story >


Green Against Brown : The Most Sustainable Way To Address The Sargassum Issue

Written by CDO Innov
According to various experts, the brownish unwelcome visitor is expected to land once again on the shores this year... Read the full story >



Enjoy Special Discounts at Industry Events...
Read the full story >


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